The global push to reduce atmospheric carbon is being compromised by confusing terminology and misleading claims, argues Dezeen founder and editor-in-chief Marcus Fairs. Carbon washing is the new greenwashing. Growing alarm about climate change has triggered a rise in the number of companies making questionable claims that they are addressing the issue. Phrases such as
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Saturday, July 31, 2021

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"Carbon washing is the new greenwashing"
"Carbon washing is the new greenwashing"
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